About a year ago, I retired from the design industry to focus more on life. When I started, we still used X-acto blades and wax, and you had to have training and skills. We were called commercial artists back then. A designer had the luxury of time back then to let a concept breath a little before releasing it into the wild. Now, anyone can produce an ad or a brochure. As computers began to take over our lives, the applications for typesetting and design became easier to use. Even if you aren't one of those adventurous sorts who use Word to design your company logo, you can get a logo for your company from one of the crowd-sourcing sites like Fiverr, Creative Market, and 99designs real cheap. Emphasis on cheap. And, by doing so, you are supporting struggling designers in Eastern Europe and Asia. A win-win for all you globalists! The industry has been watered down. It is cutthroat. And, it can be tough to make a living at it. But, as challenging as it can be, it can also offer great rewards.
As a designer, I was exposed to many life experiences that would not have been possible without my career. In my last position, I was blessed with meeting many of the top performers working in jazz today. As a stage manager for one of the largest free jazz festivals in the world, I met people like Chick Corea and Doctor John, now living on through recordings and memories. People like Dr. Arturo Sandoval, McCoy Tyner, Pete Escovedo (hi Pops!), The Bad Plus, and so many more. And some off-jazz greats like Sheila E., and The Commodores. When I owned my design agency, I had the pleasure of meeting and doing work for Alicia Keys and others.
Moving on from music, I also did a lot of work in the sports industry. I had great fun designing logos and uniforms for a number of minor league teams like the Las Vegas 51s and Jacksonville hometown favs, The Lizard Kings. I did some work for the pros—the Sacramento Kings, Colorado Rockies, San Antonio Spurs, and Boston Bruins, to name a few. I got behind-the-scenes tours of Fenway Park and Boston Gardens and was a regular at the old Jacksonville Coliseum. And being in Jacksonville opened up the opportunity to do a lot of work for the golf industry. I handled the design chores for The First Tee and did overflow design work for the PGA TOUR and the World Golf Hall of Fame, LPGA, and many others.
Time moves on faster than the body can age.
This post was originally meant to be a post on artificial intelligence and algorithms and the effect both are having and will have on the quality of the creative life. Instead, I think that I meandered into one of the Ghosts of Christmas Past and spent a morning looking back on my career.
And now that I am reinventing myself and trying on yet another hat as a writer, there is the AI Novel Generator from Reedsy. I have been pecking away at my first novel for more than thirteen years, and now, I can generate a copyrightable novel in seconds. Oh, joy!
